Hidden Valley Ranch and Taco Bell: A new flavor partnership
By Alexia Niparko, Brand Manager – Marketing
Get ready to live más, Hidden Valley Ranch style. We’ve partnered with Taco Bell to introduce Tortilla Chip-Coated Crispy Chicken Nuggets — an innovative addition to the menu — paired with our new Hidden Valley™ Fire Ranch Sauce. This offering, available for a limited time starting Dec. 19, will give our consumers the unique, flavorful experience they’re always craving.
Why it matters: This partnership showcases our ongoing commitment to bringing ranch to new places where our consumers are.
Background: Following successful collaborations with Burger King, Dairy Queen and White Castle, this new venture with Taco Bell further solidifies our presence in the quick-service restaurant market.
The deets:
- Launch date: Dec. 19
- Hidden Valley Fire Ranch Sauce: Taco Bell’s first-ever ranch partnership that blends two iconic flavors: Taco Bell Fire Sauce and Hidden Valley Ranch.
- This ranch recipe was designed for Taco Bell’s innovative new twist on nuggets.
What’s next: Mark your calendars for a Taco Bell run!